Founded in 2010, Lyra Media is an online magazine and interactive platform for headphones and personal audio. Its readers include Hong Kong, China, Taiwan and other places. Content includes music product testing, music reviews, personal interviews, teaching, etc. From time to time, we will also coordinate and co-organize activities, such as product launches, player listening sessions and lectures. In April 2012, Lyra Media officially published a free monthly magazine, which now has more than 90 distribution points across Hong Kong.